Privacy Policy
1. Privacy at a Glance
General Information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.
Data Collection on This Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. Their contact details can be found in the section “Information on the responsible party” in this privacy policy.
How do we collect your data?
Your data is collected in part by you providing it to us. This may, for example, be data you enter into a contact form.
Other data is collected automatically or after your consent when you visit the website, by our IT systems. This is primarily technical data (e.g. internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Part of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to receive information free of charge about the origin, recipient, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
You may contact us at any time regarding this or any further questions about data protection.
Analysis Tools and Third-Party Tools
When visiting this website, your browsing behavior may be statistically analyzed. This is done primarily using so-called analysis programs.
Detailed information on these analysis programs can be found in the following privacy policy.
2. Hosting
We host our website content with the following provider:
Host Europe
The provider is Host Europe GmbH, Hansestraße 111, 51149 Cologne (hereinafter “Host Europe”). When you visit our website, Host Europe collects various log files, including your IP addresses.
Details can be found in Host Europe’s privacy policy: https://www.hosteurope.de/AGB/Datenschutzerklaerung/.
The use of Host Europe is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the most reliable possible presentation of our website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG (German Telecommunications-Digital Services Data Protection Act), insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. for device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
3. General Information and Mandatory Information
Data Protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.
We would like to point out that data transmission over the internet (e.g. when communicating by email) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.
Information on the Responsible Party
The party responsible for data processing on this website is:
KU64 Dr. Ziegler und Partner Zahnärzte
Kurfürstendamm 64
10707 Berlin
Phone: +49 30 864 73 20
Email: info@ku64.de
The responsible party is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data (e.g. names, email addresses, etc.).
Storage Duration
Unless a more specific storage period has been stated within this privacy policy, your personal data will remain with us until the purpose for the data processing no longer applies. If you assert a legitimate request for deletion or revoke consent to data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); in the latter case, deletion will take place after these reasons cease to apply.
General Information on the Legal Basis for Data Processing on This Website
If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, insofar as special categories of data pursuant to Art. 9(1) GDPR are processed. In the event of explicit consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or to access to information on your end device (e.g. via device fingerprinting), data processing additionally takes place on the basis of Section 25(1) of the German TDDDG. Consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, we process your data if this is necessary for fulfilling a legal obligation, on the basis of Art. 6(1)(c) GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Art. 6(1)(f) GDPR. Information on the respective legal bases relevant in each individual case is provided in the following paragraphs of this privacy policy.
Data Protection Officer
We have appointed a data protection officer.
product.republic
Fabian Radsack
Berliner Str. 139
14467 Potsdam
Phone: +49 151 22 01 21 62
Email: info@product-republic.com
Note on Data Transfer to the USA and Other Third Countries
When using certain services, personal data may be transferred to third countries, in particular the USA. For data transfers to US companies certified under the EU-US Data Privacy Framework, an adequacy decision of the EU Commission pursuant to Art. 45 GDPR may apply. Insofar as no adequacy decision applies, we base data transfers on appropriate safeguards, in particular the EU Commission’s Standard Contractual Clauses pursuant to Art. 46 GDPR.
Revocation of Your Consent to Data Processing
Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.
Right to Object to Data Collection in Special Cases and to Direct Advertising (Art. 21 GDPR)
IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).
IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING, INSOFAR AS IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21(2) GDPR).
Right to Lodge a Complaint with the Competent Supervisory Authority
In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the member state of their habitual residence, place of work, or place of the alleged infringement. The right to lodge a complaint exists without prejudice to any other administrative or judicial remedy.
Right to Data Portability
You have the right to have data which we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done to the extent technically feasible.
Information, Deletion and Correction
Within the scope of the applicable statutory provisions, you have the right at any time to free information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, if applicable, a right to correction or deletion of this data. You may contact us at any time regarding this or any other questions on the subject of personal data.
Right to Restriction of Processing
You have the right to request the restriction of the processing of your personal data. You may contact us at any time for this purpose. The right to restriction of processing exists in the following cases:
- If you dispute the accuracy of your personal data stored with us, we generally need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
- If the processing of your personal data was/is unlawful, you may request the restriction of data processing instead of deletion.
- If we no longer need your personal data, but you need it for the exercise, defense or assertion of legal claims, you have the right to request the restriction of processing of your personal data instead of deletion.
- If you have lodged an objection pursuant to Art. 21(1) GDPR, a balancing of your interests and ours must be carried out. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.
If you have restricted the processing of your personal data, this data may – apart from being stored – only be processed with your consent or for the assertion, exercise or defense of legal claims, or for the protection of the rights of another natural or legal person, or for reasons of important public interest of the European Union or a member state.
SSL/TLS Encryption
This site uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL/TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Objection to Advertising Emails
The use of contact data published within the scope of the legal notice obligation for sending unsolicited advertising and information material is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam emails.
4. Data Collection on This Website
Cookies
Our websites use so-called “cookies.” Cookies are small data packages and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or your web browser automatically deletes them.
In some cases, cookies from third-party companies may also be stored on your device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for handling payment services).
Cookies have various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behavior or display advertising.
Cookies that are required for the execution of the electronic communication process, for the provision of certain functions you desire (e.g. for the shopping cart function), or for the optimization of the website (e.g. cookies for measuring web audience) (necessary cookies) are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is stated. The website operator has a legitimate interest in the storage of necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Art. 6(1)(a) GDPR and Section 25(1) TDDDG); consent can be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.
Insofar as cookies are used by third-party companies or for analysis purposes, we will inform you separately about this within this privacy policy and, if applicable, request consent.
Consent with Borlabs Cookie
Our website uses the consent technology of Borlabs Cookie to obtain your consent to the storage of certain cookies in your browser or to the use of certain technologies, and to document this in compliance with data protection law. The provider of this technology is Borlabs GmbH, Rübenkamp 32, 22305 Hamburg (hereinafter “Borlabs”).
When you enter our website, a Borlabs cookie is stored in your browser, in which the consents you have given or the revocation of these consents are stored. This data is not passed on to the provider of Borlabs Cookie.
The collected data will be stored until you ask us to delete it, delete the Borlabs cookie yourself, or the purpose for data storage no longer applies. Mandatory statutory retention periods remain unaffected. Details on data processing by Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.
The use of Borlabs Cookie consent technology is carried out in order to obtain the legally required consents for the use of cookies. The legal basis for this is Art. 6(1)(c) GDPR.
Server Log Files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
- Browser type and version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of the server request
- IP address
This data is not merged with other data sources.
The collection of this data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website – for this purpose, the server log files must be collected.
Contact Form
If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent.
The processing of this data is based on Art. 6(1)(b) GDPR, insofar as your request is related to the fulfillment of a contract or is necessary for carrying out pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), if this has been requested; consent can be revoked at any time.
The data you enter in the contact form remains with us until you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g. after your inquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
Inquiry by Email, Phone or Fax
If you contact us by email, phone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not pass on this data without your consent.
The processing of this data is based on Art. 6(1)(b) GDPR, insofar as your request is related to the fulfillment of a contract or is necessary for carrying out pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), if this has been requested; consent can be revoked at any time.
The data you send to us via contact inquiries remains with us until you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g. after your request has been fully processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.
Communication via WhatsApp
For communication with our customers and other third parties, we use, among other things, the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from accessing the communication content. However, WhatsApp receives access to metadata that arises during the communication process (e.g. sender, recipient, and time). We would also like to point out that, according to its own statements, WhatsApp shares personal data of its users with its US-based parent company Meta. Further details on data processing can be found in WhatsApp’s privacy policy at: https://www.whatsapp.com/legal/#privacy-policy.
The use of WhatsApp is based on our legitimate interest in the fastest and most effective communication possible with customers, prospective customers, and other business and contractual partners (Art. 6(1)(f) GDPR). If corresponding consent has been requested, data processing is carried out exclusively on the basis of consent; this can be revoked at any time with effect for the future.
Communication content exchanged via WhatsApp remains with us until you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g. after your inquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
We use WhatsApp in the “WhatsApp Business” variant.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.
We have concluded a data processing agreement (DPA) with the aforementioned provider.
Typeform
We have integrated Typeform on this website. The provider is TYPEFORM S.L., Carrer Bac de Roda, 163, 08018 Barcelona, Spain (hereinafter “Typeform”).
Typeform allows us to create online forms and integrate them into our website. The data you enter in our Typeform forms is stored on Typeform’s servers until you ask us to delete it, revoke a given consent to storage, or the purpose for data storage no longer applies (e.g. after your inquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
The use of Typeform is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in functioning online forms. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
jameda
We have integrated jameda on this website. The provider is jameda GmbH, Balanstr. 71a, 81541 Munich (hereinafter “jameda”).
jameda provides an online appointment booking tool. Furthermore, we may integrate a jameda quality seal on our website. If you book an appointment with us online, your data entered for this purpose is stored on jameda’s servers. Furthermore, jameda briefly collects your IP address, your referrer URL, and the time of access, and can determine that you have made an inquiry with us; this data is used exclusively for the technical provision of the service and is then automatically deleted again.
The use of jameda is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the simplest possible appointment scheduling. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR / Art. 9(2)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Doctolib
On our website, you have the option of scheduling appointments with us. For appointment booking, we use Doctolib. The provider is Doctolib GmbH, Mehringdamm 51, 10961 Berlin (hereinafter “Doctolib”).
For the purpose of appointment booking, you enter the requested data and desired appointment into the form provided. The data entered is used for planning, carrying out, and, if applicable, follow-up of the appointment. The appointment data is stored for us on Doctolib’s servers; you can view their privacy policy here: https://www.doctolib.de/terms/agreement.
The data you enter remains with us until you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the simplest possible appointment scheduling with interested parties and customers. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR / Art. 9(2)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
HubSpot CRM
We use HubSpot CRM on this website. The provider is HubSpot, Inc., 2 Canal Park, Cambridge, MA 02141, USA, as well as affiliated companies of HubSpot, depending on the contractual arrangement.
HubSpot CRM allows us, among other things, to manage existing and prospective patients as well as other contacts. With the help of HubSpot CRM, we can record, structure, and evaluate customer and contact inquiries, communication by email, phone, or other channels, and interactions with our website. The personal data processed in this way may be used in particular for handling inquiries, customer communication, appointment and contact management, and – to the extent permissible – for marketing measures.
Insofar as HubSpot CRM is used on our website, HubSpot may also collect and analyze information about usage behavior on our website. This may include data such as IP address, device and browser information, pages visited, time of page access, and other technical usage data. Insofar as cookies or comparable technologies are used for this purpose, this is only done on the basis of your consent.
The use of HubSpot CRM is based on Art. 6(1)(f) GDPR. Our legitimate interest lies in the efficient management of contacts, inquiries, and communication processes. Insofar as consent is requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of information on your end device or access to information on your end device. Consent can be revoked at any time with effect for the future.
When using HubSpot, personal data may be transferred to the USA. HubSpot, Inc. is certified under the EU-US Data Privacy Framework. For data transfers to correspondingly certified companies in the USA, an adequacy decision of the European Commission pursuant to Art. 45 GDPR applies. Insofar as data transfers cannot be based on this adequacy decision, they are carried out on the basis of appropriate safeguards, in particular the EU Commission’s Standard Contractual Clauses pursuant to Art. 46 GDPR.
Further information on data processing by HubSpot can be found in HubSpot’s privacy policy:
https://legal.hubspot.com/privacy-policy
Information on data protection and data transfers at HubSpot can also be found here:
https://legal.hubspot.com/dp-eu-data-transfers
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Registration on This Website
You can register on this website in order to use additional functions on the site. We only use the data entered for this purpose for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will refuse the registration.
For important changes, such as to the scope of the offer or technically necessary changes, we use the email address provided during registration to inform you in this way.
The processing of the data entered during registration is carried out for the purpose of implementing the usage relationship established by the registration and, if applicable, for initiating further contracts (Art. 6(1)(b) GDPR).
The data collected during registration will be stored by us for as long as you are registered on this website and will then be deleted. Statutory retention periods remain unaffected.
Registration with Facebook Connect
Instead of registering directly on this website, you can register using Facebook Connect. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
If you decide to register using Facebook Connect and click on the “Login with Facebook”/“Connect with Facebook” button, you will be automatically redirected to Facebook’s platform. There you can log in with your usage data. This links your Facebook profile with this website or our services. Through this link, we gain access to the data stored with Facebook. These are primarily:
- Facebook name
- Facebook profile and cover picture
- Facebook cover picture
- Email address stored with Facebook
- Facebook ID
- Facebook friends lists
- Facebook likes
- Date of birth
- Gender
- Country
- Language
This data is used to set up, provide, and personalize your account.
Registration with Facebook Connect and the associated data processing operations are based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time with effect for the future.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook products. You can exercise data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.
Further information can be found in Facebook’s terms of use and privacy policy. These can be found at: https://de-de.facebook.com/about/privacy/ and https://de-de.facebook.com/legal/terms/.
Comment Function on This Website
For the comment function on this site, in addition to your comment, information about the time the comment was created, your email address, and, if you do not post anonymously, the username you chose is stored.
Storage of the IP Address
Our comment function stores the IP addresses of users who write comments. Since we do not check comments on this website before publication, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda.
Storage Duration of Comments
Comments and the associated data are stored and remain on this website until the commented content has been completely deleted or the comments must be deleted for legal reasons (e.g. insulting comments).
Legal Basis
Comments are stored on the basis of your consent (Art. 6(1)(a) GDPR). You can revoke consent you have given at any time. An informal notification by email to us is sufficient for this. The lawfulness of data processing operations already carried out remains unaffected by the revocation.
5. Social Media
Elements of the social network Facebook are integrated on this website. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
An overview of the Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.
When the social media element is active, a direct connection is established between your device and Facebook’s server. Facebook thereby receives the information that you have visited this website with your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook products. You can exercise data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.
Functions of the Twitter service are integrated on this website. These functions are offered by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.
When the social media element is active, a direct connection is established between your device and Twitter’s server. Twitter thereby receives information about your visit to this website. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and disclosed to other users. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Twitter. Further information can be found in Twitter’s privacy policy at: https://twitter.com/de/privacy.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://gdpr.twitter.com/en/controller-to-controller-transfers.html.
You can change your privacy settings at Twitter in the account settings at https://twitter.com/account/settings.
Functions of the Instagram service are integrated on this website. These functions are offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
When the social media element is active, a direct connection is established between your device and Instagram’s server. Instagram thereby receives information about your visit to this website.
If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Instagram.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The processing carried out by Facebook or Instagram after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook or Instagram tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook or Instagram products. You can exercise data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://help.instagram.com/519522125107875 and https://de-de.facebook.com/help/566994660333381.
Further information can be found in Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.
Tumblr
This website uses buttons and other elements of the Tumblr service. The provider is Tumblr, Inc., 35 East 21st St, 10th Floor, New York, NY 10010, USA.
When the social media element is active, a direct connection is established between your device and Tumblr’s server. Tumblr thereby receives information about your visit to this website.
The Tumblr buttons allow you to share a post or page on Tumblr or to follow the provider on Tumblr. When you access one of our websites with a Tumblr button, your browser establishes a direct connection with Tumblr’s servers. We have no influence on the scope of data that Tumblr collects and transmits using this plugin. According to current knowledge, the user’s IP address and the URL of the respective website are transmitted.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Further information can be found in Tumblr’s privacy policy at: https://www.tumblr.com/privacy/de.
This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Each time a page of this website containing LinkedIn elements is accessed, a connection is established to LinkedIn’s servers. LinkedIn is informed that you have visited this website with your IP address. If you click LinkedIn’s “Recommend” button while logged into your LinkedIn account, LinkedIn can associate your visit to this website with you and your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de
Further information can be found in LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy.
This website uses elements of the XING network. The provider is New Work SE, Dammtorstraße 30, 20354 Hamburg, Germany.
Each time one of our pages containing XING elements is accessed, a connection is established to XING’s servers. According to our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored or usage behavior evaluated.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Further information on data protection and the XING Share button can be found in XING’s privacy policy at: https://www.xing.com/app/share?op=data_protection.
On this website, we use elements of the social network Pinterest, operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
When you access a page containing such an element, your browser establishes a direct connection to Pinterest’s servers. This social media element transmits log data to Pinterest’s servers in the USA. This log data may contain your IP address, the address of the visited websites that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your usage of Pinterest, as well as cookies.
Insofar as consent has been obtained, the use of the aforementioned service is based on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in the broadest possible visibility on social media.
Further information on the purpose, scope, and further processing and use of data by Pinterest, as well as your rights in this regard and options for protecting your privacy, can be found in Pinterest’s privacy notice: https://policy.pinterest.com/de/privacy-policy.
6. Analysis Tools and Advertising
Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that helps us integrate tracking or statistics tools and other technologies on our website. Google Tag Manager itself does not create user profiles, does not store cookies, and does not carry out any independent analyses. It merely serves to manage and deliver the tools integrated through it. However, Google Tag Manager collects your IP address, which may also be transferred to Google’s parent company in the United States.
The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the fast and uncomplicated integration and management of various tools on their website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Google Analytics
This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze the behavior of website visitors. In doing so, the website operator receives various usage data, such as page views, length of stay, operating systems used, and origin of the user. This data is combined into a user ID and assigned to the respective device of the website visitor.
Furthermore, we can use Google Analytics to record, among other things, your mouse and scroll movements and clicks. Google Analytics also uses various modeling approaches to supplement the collected data sets and employs machine learning technologies in data analysis.
Google Analytics uses technologies that enable recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is generally transferred to a Google server in the USA and stored there.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.
Browser Plugin
You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
More information on handling user data in Google Analytics can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Google Signals
We use Google Signals. When you visit our website, Google Analytics collects, among other things, your location, search history, and YouTube history, as well as demographic data (visitor data). This data can be used with the help of Google Signals for personalized advertising. If you have a Google account, the visitor data from Google Signals is linked to your Google account and used for personalized advertising messages. The data is also used to create anonymized statistics on the usage behavior of our users.
Data Processing Agreement
We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Google Analytics E-Commerce Tracking
This website uses the “e-commerce tracking” function of Google Analytics. With the help of e-commerce tracking, the website operator can analyze the purchasing behavior of website visitors in order to improve their online marketing campaigns. This includes information such as orders placed, average order values, shipping costs, and the time between viewing and purchasing a product. This data may be combined by Google under a transaction ID assigned to the respective user or their device.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads allows us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms into Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on the user data available at Google (e.g. location data and interests) (audience targeting). As the website operator, we can evaluate this data quantitatively, for example by analyzing which search terms led to the display of our advertisements and how many clicks resulted from corresponding advertisements.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.
Google AdSense
This website uses Google AdSense, a service for integrating advertisements. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google AdSense, we can display targeted advertisements from third-party companies on our site. The content of the advertisements is based on your interests, which Google determines based on your previous usage behavior. Furthermore, contextual information, such as your location, the content of the visited website, or the Google search terms you entered, is also taken into account when selecting the appropriate advertisement.
Google AdSense uses cookies, web beacons (invisible graphics), and comparable recognition technologies. This can be used to evaluate information such as visitor traffic on these pages.
The information collected by Google AdSense about the use of this website (including your IP address) and delivery of advertising formats is transferred to a Google server in the USA and stored there. This information may be passed on by Google to Google’s contractual partners. However, Google will not merge your IP address with other data stored by you.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.
Google Ads Remarketing
This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads Remarketing, we can assign people who interact with our online offering to certain target groups in order to subsequently show them interest-based advertising within the Google advertising network (remarketing or retargeting).
Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google’s cross-device functions. In this way, interest-based, personalized advertising messages, which have been adapted depending on your previous usage and browsing behavior on one device (e.g. mobile phone), can also be displayed on one of your other devices (e.g. tablet or PC).
If you have a Google account, you can object to personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Further information and the privacy provisions can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de.
Target Group Formation with Customer Matching
For target group formation, we use, among other things, Google Ads Remarketing’s customer matching. In doing so, we transmit certain customer data (e.g. email addresses) from our customer lists to Google. If the relevant customers are Google users and are logged into their Google account, they will be shown matching advertising messages within the Google network (e.g. on YouTube, Gmail, or in the search engine).
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google Conversion Tracking, Google and we can recognize whether the user has carried out certain actions. For example, we can evaluate which buttons on our website were clicked and how often, and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that would allow us to personally identify the user. Google itself uses cookies or comparable recognition technologies for identification.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
More information on Google Conversion Tracking can be found in Google’s privacy provisions: https://policies.google.com/privacy?hl=de.
Google DoubleClick
This website uses functions of Google DoubleClick. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “DoubleClick”).
DoubleClick is used to show you interest-based advertisements throughout the entire Google advertising network. Advertisements can be adapted to the interests of the respective viewer with the help of DoubleClick. For example, our advertising may be displayed in Google search results or in advertising banners connected to DoubleClick.
In order to be able to show users interest-appropriate advertising, DoubleClick must recognize the respective viewer and be able to assign the websites they have visited, clicks, and other information on user behavior to them. For this purpose, DoubleClick uses cookies or comparable recognition technologies (e.g. device fingerprinting). The information collected is combined into a pseudonymous user profile in order to show the relevant user interest-appropriate advertising.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
For further information on options for objecting to the advertisements displayed by Google, see the following links: https://policies.google.com/technologies/ads and https://adssettings.google.com/authenticated.
Facebook Pixel
This website uses the Facebook visitor action pixel for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
This allows the behavior of site visitors to be tracked after they have been redirected to the provider’s website by clicking on a Facebook advertisement. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.
The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible, and Facebook can use the data for its own advertising purposes, in accordance with Facebook’s data usage policy. This allows Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. This use of the data cannot be influenced by us as the site operator.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook products. You can exercise data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Further notices on protecting your privacy can be found in Facebook’s privacy notice: https://de-de.facebook.com/about/privacy/.
You can also deactivate the “Custom Audiences” remarketing function in the ad settings area at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged into Facebook to do this.
If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.
Facebook Conversion API
We have integrated Facebook Conversion API on this website. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
Facebook Conversion API allows us to record the interactions of website visitors with our website and pass them on to Facebook in order to improve advertising performance on Facebook.
For this purpose, in particular the time of access, the page accessed, your IP address and user agent, as well as, if applicable, further specific data (e.g. products purchased, value of the shopping cart, and currency) are collected. A complete overview of the data that can be collected can be found here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. Our joint obligations have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook products. You can exercise data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
Further notices on protecting your privacy can be found in Facebook’s privacy notice: https://de-de.facebook.com/about/privacy/.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Facebook Custom Audiences
We use Facebook Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
When you visit and use our websites and apps, use our free or paid offerings, transmit data to us, or interact with our company’s Facebook content, we collect your personal data. If you give us consent to use Facebook Custom Audiences, we will transmit this data to Facebook, with which Facebook can show you matching advertising. Furthermore, target groups can be defined using your data (lookalike audiences).
Facebook processes this data as our processor. Details can be found in Facebook’s terms of use: https://www.facebook.com/legal/terms/customaudience.
The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.
LinkedIn Insight Tag
This website uses LinkedIn’s Insight Tag. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Data Processing by LinkedIn Insight Tag
With the help of the LinkedIn Insight Tag, we receive information about the visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyze the professional details (e.g. career level, company size, country, location, industry, and job title) of our website visitors and thus better target our page to the respective target groups. Furthermore, we can use LinkedIn Insight Tags to measure whether the visitors to our websites make a purchase or take some other action (conversion measurement). Conversion measurement can also take place across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting function, with the help of which we can show visitors to our website targeted advertising outside the website, whereby, according to LinkedIn, no identification of the advertising recipient takes place.
LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser characteristics, and time of access). IP addresses are shortened or (if used to reach LinkedIn members across devices) hashed (pseudonymized). Direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.
The data collected by LinkedIn cannot be assigned by us as the website operator to specific individuals. LinkedIn will store the personal data of website visitors collected on its servers in the USA and use it as part of its own advertising measures. Details can be found in LinkedIn’s privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.
Legal Basis
Insofar as consent has been obtained, the use of the aforementioned service is based exclusively on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of this service is based on Art. 6(1)(f) GDPR; the website operator has a legitimate interest in effective advertising measures including social media.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.
Objection to the Use of LinkedIn Insight Tag
You can object to the analysis of usage behavior as well as targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in the account settings. To avoid a linking of data collected on our website by LinkedIn with your LinkedIn account, you must log out of your LinkedIn account before visiting our website.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Pinterest Tag
We have integrated Pinterest Tag on this website. The provider is Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
Pinterest Tag is used to record certain actions you take on our website. This data can then be used to show you interest-appropriate advertising on our website or on another page of the Pinterest Tag advertising network.
For this purpose, Pinterest Tag collects, among other things, a tag ID, your location, and the referrer URL. Furthermore, action-specific data such as order value, order quantity, order number, category of items purchased, and video views may be collected.
Pinterest Tag uses technologies that enable cross-site recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting).
Insofar as consent has been obtained, the use of the aforementioned service is based exclusively on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent can be revoked at any time. Insofar as no consent has been obtained, the use of this service is based on Art. 6(1)(f) GDPR; the website operator has a legitimate interest in the most effective marketing measures possible.
Pinterest is a globally operating company, so data transfer to the USA may also take place. According to Pinterest, this data transfer is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://policy.pinterest.com/de/privacy-policy.
Further information on Pinterest Tag can be found here: https://help.pinterest.com/de/business/article/track-conversions-with-pinterest-tag.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
7. Newsletter and Postal Advertising
Newsletter Data
If you would like to receive the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the specified email address and agree to receive the newsletter. No further data is collected, or only on a voluntary basis. We use newsletter service providers for handling the newsletter, which are described below.
Mailchimp
This website uses the services of Mailchimp for sending newsletters. The provider is The Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.
Mailchimp is a service that can be used, among other things, to organize and analyze the sending of newsletters. If you enter data for the purpose of receiving the newsletter (e.g. email address), this is stored on Mailchimp’s servers in the USA.
With the help of Mailchimp, we can analyze our newsletter campaigns. If you open an email sent with Mailchimp, a file contained in the email (so-called web beacon) connects to Mailchimp’s servers in the USA. This makes it possible to determine whether a newsletter message has been opened and which links, if any, have been clicked. Technical information is also collected (e.g. time of retrieval, IP address, browser type, and operating system). This information cannot be assigned to the respective newsletter recipient. It is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of recipients.
If you do not want analysis by Mailchimp, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message.
Data processing is based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The lawfulness of data processing operations already carried out remains unaffected by the revocation.
The data you have provided us with for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter with us or the newsletter service provider and will be deleted from the newsletter distribution list after unsubscribing from the newsletter. Data stored by us for other purposes remains unaffected by this.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://mailchimp.com/eu-us-data-transfer-statement/ and https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.
After you unsubscribe from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist, if this is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. You can object to this storage, provided your interests outweigh our legitimate interest.
Further details can be found in Mailchimp’s terms and conditions at: https://mailchimp.com/legal/terms/.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
Postal Advertising
We use your address, in compliance with all legal provisions, for sending postal advertising (postal mail advertising).
The legal basis for this is our legitimate interest in direct marketing pursuant to Art. 6(1)(f) in conjunction with Recital 47 GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent can be revoked at any time. More specific regulations may be communicated to you as part of the data collection and take precedence over this provision.
Your address will remain with us until the purpose for the data processing no longer applies. If you assert a legitimate request for deletion or revoke consent to postal advertising, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); in the latter case, deletion will take place after these reasons cease to apply.
We use the following service provider for sending our postal mailings:
KU64 Dr. Ziegler und Partner Zahnärzte
Kurfürstendamm 64
10707 Berlin
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
8. Plugins and Tools
YouTube
This website integrates videos from the YouTube website. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
When you visit one of our pages on which YouTube is integrated, a connection to YouTube’s servers is established. This informs the YouTube server which of our pages you have visited.
Furthermore, YouTube may store various cookies on your device or use comparable technologies for recognition (e.g. device fingerprinting). This allows YouTube to obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness, and prevent fraud attempts.
If you are logged into your YouTube account, you enable YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further information on handling user data can be found in YouTube’s privacy policy at: https://policies.google.com/privacy?hl=de.
Vimeo
This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.
When you visit one of our pages equipped with a Vimeo video, a connection to Vimeo’s servers is established. This informs the Vimeo server which of our pages you have visited. Vimeo also obtains your IP address. This applies even if you are not logged into Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.
If you are logged into your Vimeo account, you enable Vimeo to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your Vimeo account.
Vimeo uses cookies or comparable recognition technologies (e.g. device fingerprinting) to recognize website visitors.
The use of Vimeo is in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses as well as, according to Vimeo, on “legitimate business interests.” Details can be found here: https://vimeo.com/privacy.
Further information on handling user data can be found in Vimeo’s privacy policy at: https://vimeo.com/privacy.
Google Fonts
This site uses so-called Google Fonts, provided by Google, for the uniform display of fonts. When you access a page, your browser loads the required fonts into its browser cache in order to display texts and typefaces correctly.
For this purpose, the browser you use must connect to Google’s servers. As a result, Google becomes aware that this website has been accessed via your IP address. The use of Google Fonts is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the uniform presentation of the typeface on their website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
If your browser does not support Google Fonts, a standard font will be used by your computer.
Further information on Google Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
Adobe Fonts
This website uses Adobe web fonts for the uniform display of certain typefaces. The provider is Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).
When you access this website, your browser loads the required fonts directly from Adobe in order to display them correctly on your device. In doing so, your browser establishes a connection to Adobe’s servers in the USA. As a result, Adobe becomes aware that this website has been accessed via your IP address. According to Adobe, no cookies are stored when providing the fonts.
The storage and analysis of the data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the uniform presentation of the typeface on their website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.adobe.com/de/privacy/eudatatransfers.html.
Further information on Adobe Fonts can be found at: https://www.adobe.com/de/privacy/policies/adobe-fonts.html.
Adobe’s privacy policy can be found at: https://www.adobe.com/de/privacy/policy.html
Font Awesome
This site uses Font Awesome for the uniform display of fonts and symbols. The provider is Fonticons, Inc., 6 Porter Road Apartment 3R, Cambridge, Massachusetts, USA.
When you access a page, your browser loads the required fonts into its browser cache in order to display texts, typefaces, and symbols correctly. For this purpose, the browser you use must connect to Font Awesome’s servers. As a result, Font Awesome becomes aware that this website has been accessed via your IP address. The use of Font Awesome is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the uniform presentation of the typeface on our website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
If your browser does not support Font Awesome, a standard font will be used by your computer.
Further information on Font Awesome can be found in Font Awesome’s privacy policy at: https://fontawesome.com/privacy.
MyFonts
This site uses MyFonts. These are fonts that are loaded into your browser when accessing our website, in order to ensure a uniform typeface in the website’s presentation. The provider is Monotype Imaging Holdings Inc., 600 Unicorn Park Drive, Woburn, Massachusetts 01801, USA.
To verify compliance with the license terms and the number of monthly page views, MyFonts transmits your IP address, together with the URL of our website and our contract data, to its servers in the USA. According to Monotype, your IP address is anonymized immediately after transmission, so that no personal reference can be established (anonymization).
Details can be found in Monotype’s privacy policy at https://www.monotype.com/de/rechtshinweise/datenschutzrichtlinie/datenschutzrichtlinie-zum-tracking-von-webschriften.
Google Maps
This site uses the map service Google Maps. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
To use the functions of Google Maps, it is necessary to store your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google may use Google Fonts for the purpose of uniform font display. When Google Maps is accessed, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.
The use of Google Maps is in the interest of an appealing presentation of our online offerings and of the easy findability of the places we specify on the website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
More information on handling user data can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
Google reCAPTCHA
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
The purpose of reCAPTCHA is to check whether data input on this website (e.g. in a contact form) is being carried out by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time the website visitor spends on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.
The storage and analysis of the data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting their web offerings against abusive automated spying and against spam. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further information on Google reCAPTCHA can be found in Google’s privacy policy and Google’s terms of use at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.
Wordfence
We have integrated Wordfence on this website. The provider is Defiant Inc., Defiant, Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter “Wordfence”).
Wordfence serves to protect our website against unwanted access or malicious cyberattacks. For this purpose, our website establishes a permanent connection to Wordfence’s servers, so that Wordfence can compare its databases with the accesses made on our website and, if necessary, block them.
The use of Wordfence is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most effective possible protection of their website against cyberattacks. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s Standard Contractual Clauses. Details can be found here: https://www.wordfence.com/help/general-data-protection-regulation/.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
9. E-Commerce and Payment Providers
Processing of Customer and Contract Data
We collect, process, and use personal customer and contract data for the purpose of establishing, structuring the content of, and modifying our contractual relationships. We collect, process, and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or to bill for it. The legal basis for this is Art. 6(1)(b) GDPR.
The customer data collected will be deleted after completion of the order or termination of the business relationship and expiry of any existing statutory retention periods. Statutory retention periods remain unaffected.
Credit Checks
In the case of a purchase on account or another payment method in which we advance payment, we may carry out a credit check procedure (scoring). For this purpose, we transmit the data you entered (e.g. name, address, age, or bank details) to a credit reporting agency. Based on this data, the probability of a payment default is determined. In the event of an excessive payment default risk, we may refuse the relevant payment method.
The credit check is based on the fulfillment of the contract (Art. 6(1)(b) GDPR) as well as the avoidance of payment defaults (legitimate interest pursuant to Art. 6(1)(f) GDPR). If consent has been obtained, the credit check is carried out on the basis of this consent (Art. 6(1)(a) GDPR); consent can be revoked at any time.
10. Audio and Video Conferencing
Data Processing
For communication with our customers, we use, among other things, online conferencing tools. The tools we use individually are listed below. If you communicate with us via video or audio conference over the internet, your personal data is collected and processed by us and by the provider of the respective conferencing tool.
The conferencing tools collect all data that you provide/use in order to use the tools (email address and/or your telephone number). Furthermore, the conferencing tools process the duration of the conference, start and end (time) of participation in the conference, number of participants, and other “contextual information” in connection with the communication process (metadata).
Furthermore, the provider of the tool processes all technical data required for handling the online communication. This includes in particular IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speakers, as well as the type of connection.
Insofar as content is exchanged, uploaded, or otherwise provided within the tool, this is also stored on the servers of the tool providers. Such content includes in particular cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared during use of the service.
Please note that we do not have full influence on the data processing operations of the tools used. Our options are largely determined by the corporate policy of the respective provider. Further notices on data processing by the conferencing tools can be found in the privacy policies of the respective tools used, which we have listed below this text.
Purpose and Legal Bases
The conferencing tools are used to communicate with prospective or existing contractual partners, or to offer certain services to our customers (Art. 6(1)(b) GDPR). Furthermore, the use of the tools serves the general simplification and acceleration of communication with us or our company (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Insofar as consent has been requested, the use of the relevant tools is based on this consent; consent can be revoked at any time with effect for the future.
Storage Duration
The data collected by us directly via the video and conferencing tools will be deleted by our systems as soon as you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.
We have no influence on the storage duration of your data stored by the operators of the conferencing tools for their own purposes. For details on this, please contact the operators of the conferencing tools directly.
Conferencing Tools Used
We use the following conferencing tools:
Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. Details on data processing can be found in Microsoft Teams’ privacy policy: https://privacy.microsoft.com/de-de/privacystatement.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.
11. Own Services
Handling of Applicant Data
We offer you the opportunity to apply to us (e.g. by email, post, or via an online application form). Below, we inform you about the scope, purpose, and use of your personal data collected as part of the application process. We assure you that the collection, processing, and use of your data is carried out in accordance with applicable data protection law and all other statutory provisions, and that your data will be treated in strict confidence.
Scope and Purpose of Data Collection
If you submit an application to us, we process the personal data associated with it (e.g. contact and communication data, application documents, notes made during interviews, etc.), insofar as this is necessary for the decision on establishing an employment relationship. The legal basis for this is Section 26 of the German Federal Data Protection Act (BDSG) under German law (initiation of an employment relationship), Art. 6(1)(b) GDPR (general contract initiation), and – insofar as you have given consent – Art. 6(1)(a) GDPR. Consent can be revoked at any time. Your personal data will only be passed on within our company to persons involved in processing your application.
If the application is successful, the data you submitted will be stored in our data processing systems on the basis of Section 26 BDSG and Art. 6(1)(b) GDPR for the purpose of carrying out the employment relationship.
Retention Period of the Data
If we are unable to offer you a position, if you decline a job offer, or if you withdraw your application, we reserve the right to retain the data you submitted, on the basis of our legitimate interests (Art. 6(1)(f) GDPR), for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data will then be deleted and physical application documents destroyed. Retention primarily serves evidentiary purposes in the event of a legal dispute. If it is apparent that the data will be required after expiry of the 6-month period (e.g. due to an impending or pending legal dispute), deletion will only take place once the purpose for further retention no longer applies.
Longer retention may also take place if you have given corresponding consent (Art. 6(1)(a) GDPR) or if statutory retention obligations preclude deletion.
Inclusion in the Applicant Pool
If we are unable to offer you a position, there may be the possibility of including you in our applicant pool. If included, all documents and information from the application will be transferred to the applicant pool in order to contact you in the event of suitable vacancies.
Inclusion in the applicant pool takes place exclusively on the basis of your express consent (Art. 6(1)(a) GDPR). Giving consent is voluntary and is not related to the ongoing application process. The data subject may revoke their consent at any time. In this case, the data will be irrevocably deleted from the applicant pool, unless there are statutory retention reasons.
Data from the applicant pool will be irrevocably deleted no later than two years after consent was given.
OneDrive
We have integrated OneDrive on this website. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland (hereinafter “OneDrive”).
OneDrive allows us to integrate an upload area on our website where you can upload content. If you upload content, it is stored on OneDrive’s servers. When you enter our website, a connection to OneDrive is also established, so that OneDrive can determine that you have visited our website.
The use of OneDrive is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in a reliable upload area on their website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent can be revoked at any time.
Data Processing Agreement
We have concluded a data processing agreement (DPA) with the aforementioned provider. This is a contract mandated by data protection law that ensures the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.